Greener Electronics Start with Smarter Designs

Note: This post was written by SEI staff member, Amy Cade.

Have you ever had a career hero? Someone in your line of work that you really admire? Perhaps a cliché example would be to aspire to have the business sense of Bill Gates.

I have three industrial design heroes. The first is Henry Dreyfuss, an American designer who made significant advancements in the usability and function of products during the middle of the century. The second is William McDonough, a designer and architect known for his ultra sustainable ideas. And the third is Naoto Fukasawa, a well-known Japanese designer famous for his simplistic and sleek products. I became interested in the latter after seeing just one of his designs in an industrial design class I had my sophomore year of college. It was, surprisingly enough, a CD player. Nothing really relevant to anything I was interested in much less relevant to that year (the age of ipods.)  Nonetheless, I was blow away. Continue reading “Greener Electronics Start with Smarter Designs”